MetaMask Reveals $30 Million Rewards Program Ahead of Token Drop

Briefly

Crypto pockets MetaMask will launch a rewards program with over $30 million in incentives for customers.
The rewards push will start forward of the pockets’s upcoming token launch.
The rewards will embody LINEA tokens from the Consensys Ethereum layer-2 community, Linea.

In style crypto pockets MetaMask is launching a program that can distribute over $30 million in rewards, together with LINEA tokens, throughout its first season—a precursor to the upcoming MetaMask token launch.

The MetaMask Rewards program will supply referral rewards, incentives within the firm’s mUSD stablecoin, accomplice rewards, and token entry to customers. The Consensys-owned mission emphasised in a weekend X post that this system is designed as a long-term neighborhood profit slightly than a short-term incentive scheme. (Disclaimer: Consensys is one of 22 investors in an editorially impartial Decrypt.)

“MetaMask is constructing the way forward for private finance. We’re designing an expertise that rewards individuals for the way they already use MetaMask via significant incentives, perks, and referrals,” stated Consensys founder and CEO Joe Lubin in an X post late Sunday. “That is simply step one towards a a lot bigger evolution, one which deepens how MetaMask connects, empowers, and rewards its neighborhood.”

There’s been chatter a couple of MetaMask rewards leak. These ideas had been early prototypes — not stay. However the imaginative and prescient behind them may be very actual. And it’s all about constructing a token financial system.

MetaMask is constructing the way forward for private finance. We’re designing an expertise that… https://t.co/ARa6714wOw

— Joseph Lubin (@ethereumJoseph) October 6, 2025

This system goals to compensate customers for his or her common on-chain exercise. Lengthy-time MetaMask customers will obtain particular advantages, with the rewards program related to a forthcoming MetaMask token. Lubin shared first particulars in regards to the long-awaited MetaMask token launch in September, following the rollout of LINEA—the native token of Consensys’ Ethereum layer-2 community, Linea.

“The MetaMask token will prolong that imaginative and prescient, empowering our neighborhood and honoring the OGs who’ve been with us from the beginning,” Lubin stated. “Lengthy-time customers will see significant advantages, not solely via Season 1 of rewards but additionally via the upcoming MetaMask [token generation event].”

The corporate plans to roll out full program particulars inside the coming weeks. Lubin inspired inactive customers to return to the platform, noting that MetaMask has applied vital enhancements to each its browser extension and cell purposes. The Ethereum-centric pockets has additionally expanded to different blockchains, including Bitcoin.

He additional instructed that Consensys has one other token within the works for its blockchain infrastructure agency, Infura.

“Throughout Consensys, we’re constructing token-powered economies that create positive-sum relationships between customers and builders,” wrote Lubin. “Beginning with Linea, increasing via MetaMask, quickly via DIN (Infura’s Decentralized Infrastructure mission)—and past.”

Customers on Myriad, a prediction market developed by Decrypt‘s mother or father firm Dastan, don’t count on MetaMask’s token to launch within the coming weeks. Myriad predictors give only a 5% probability of the token launching before November, with odds falling by greater than 10% during the last week.