Apple Begins Chip Production for Smart Glasses to Rival Meta's Ray-Bans

Apple has reportedly developed a low-power customized chip for its upcoming sensible glasses, set to compete with Meta’s Ray-Ban smart glasses. The corporate is accelerating its efforts to create customized chips for numerous units, together with Macs, AI servers, and wearables, specializing in energy-efficient next-generation processors.

The brand new chip is designed particularly for Apple’s sensible glasses, that are anticipated to incorporate environment-aware cameras however will not function augmented actuality (AR). As a substitute, the glasses purpose to help with each day duties utilizing AI assist. Impressed by the Apple Watch’s low-power chips, Apple is adapting comparable know-how for its wearable glasses.

Apple shared that the brand new chip is being developed in partnership with TSMC, a number one producer based mostly in Taiwan. The aim is to start mass manufacturing by late 2026 or 2027.

These processors are being engineered to handle the glasses’ cameras and different parts whereas sustaining minimal battery consumption. The sensible glasses class has develop into a key focus for Apple, particularly following Meta’s gross sales success — with Meta reportedly promoting round 2 million Ray-Ban Meta sensible glasses since 2023.

This {hardware} transfer underscores Apple’s broader technique to design customized chips not just for Macs and servers but in addition for wearable tech. The corporate confirmed that after improvement is full, the chip will energy future Apple units.