Super Bowl Sweepstakes: Perplexity AI’s Million Dollar Question

Cash cannot purchase love, however it may purchase customers.

Perplexity AI wager massive on that concept, saying a million-dollar Super Bowl sweepstakes that turned asking questions right into a doubtlessly life-changing exercise for these utilizing the AI search engine through the Tremendous Bowl.

The competition, scheduled for the February 9 Kansas Metropolis-Philadelphia recreation, is a multi-pronged person acquisition technique. Contributors can earn as much as 26 entries via a mixture of downloads, referrals, and precise app use through the recreation.

Perplexity has been on a roll these days following a considerable development section for the San Francisco-based firm.

Based on the most recent AI App Report from Enterprise of Apps, Perplexity’s person base soared by 50% in merely three months, growing from 10 million to fifteen million month-to-month lively customers by January 2025.

They lately launched a self-hosted model of the controversial DeepSeek R1 reasoning mannequin for his or her premium customers, providing them the prospect to entry an America-first model of the Chinese language mannequin.

CEO Aravind Srinivas made certain to emphasise that every one this fancy AI processing occurred strictly on US and European servers, a not-so-subtle nod to considerations about DeepSeek knowledge flowing via Chinese language knowledge facilities.

The corporate additionally launched an AI shopping assistant for its Professional customers within the U.S. and, in a transfer that raised eyebrows throughout Silicon Valley, submitted a merger proposal to TikTok’s U.S. operations.

Contemplating it will probably purchase TikTok, a $1 million prize doesn’t appear to be a loopy advertising and marketing transfer.

The competition rules are easy. Contributors have to be U.S. residents 18 years or older, with entry necessities that embrace referring a bunch of associates and posing a bunch of inquiries to the AI through the recreation.

Do all that and also you get right into a random drawing an hour after the ultimate whistle.

Perplexity launched a web portal with a QR code that folks can scan to obtain the app and begin collaborating.

Whereas no different AI corporations are operating sweepstakes that we all know of, there are certain to be loads of Tremendous Bowl adverts showcasing using the magic know-how from Large Tech.

Polymarket data reveals that bettors have already precisely predicted that Google could be amongst them.

“We’re operating 50 commercials profiling 50 small companies utilizing AI to get extra accomplished—one from each state.” the tech big announced last week.

Different AI corporations are additionally on bettors’ radars, with OpenAI being the favourite, with a 58% probability of airing a industrial.

For many who love lengthy photographs, DeepSeek has simply 1% odds of securing a Tremendous Bowl spot. Possibly it’ll shock the pack but once more.

Edited by Sebastian Sinclair