Vi Powils Named CEO of World of Women as Project Enters New Growth Phase

World of Ladies (WoW), one in every of Web3’s most recognizable NFT initiatives, is coming into a brand new period with the appointment of Vi Powils as CEO. The transfer displays a broader shift in focus for WoW—from artwork and collectibles to a broader cultural and strategic footprint.

Key Takeaways

• Vi Powils, former enterprise growth lead at Pudgy Penguins, turns into CEO of World of Ladies.

• She performed a key function in increasing Pudgy Penguins’ attain and recognition.

• WoW plans to introduce new merchandise, partnerships, and group initiatives below her management.

• The venture has generated over $400M in NFT buying and selling quantity and donated $2M+ to women- and artist-focused causes.

Management Change Indicators Strategic Shift

With over a decade within the crypto area and a background that features advising hedge funds and launching startups, Vi Powils is amongst a small group of Web3 leaders who’re fluent in each monetary technique and digital tradition.

Her appointment marks a turning level for WoW, which has risen to prominence via its generative artwork collections, specializing in feminine illustration within the NFT space.

The following chapter is poised to construct on that legacy by increasing the model’s attain and deepening its cultural influence.

“I am proud to guide World of Ladies into its subsequent chapter,” Powils mentioned. “WoW did not simply launch a group—it lit a fireplace. It introduced folks collectively, constructed a worldwide household, and proved that artwork with goal can change lives.”

Powils beforehand led enterprise growth at Pudgy Penguins, serving to to develop the model into one of the crucial acknowledged NFT initiatives.

Supply: World of Ladies

WoW’s Legacy and Future Path

Based by digital artist Yam Karkai, World of Ladies has grow to be a logo of inclusion inside Web3. Its collections—World of Ladies and World of Ladies Galaxy—have surpassed $400 million in whole buying and selling quantity.

The venture has additionally partnered with main world manufacturers, together with Mastercard, Samsung, and Michelin, and contributed over $2 million to initiatives supporting girls and artists.

In keeping with the announcement, with Powils on the helm, WoW is predicted to construct on its sturdy basis—broadening its attain, amplifying its affect, and doubling down on its mission to help the following era of builders.

Powils’ appointment appears like the precise transfer on the proper time. With the groundwork already laid and a transparent imaginative and prescient taking form, World of Ladies is in a powerful place to develop its affect and assist outline what comes subsequent for tradition in Web3.

“It isn’t a reset, it is a rise,” Powils highlighted. “We’re turning into the engine and gasoline for the following era of dreamers.”