VANCOUVER, BC / ACCESS Newswire / Could 1, 2026 / Snipp Interactive Inc. (“Snipp” or the “Firm”) (TSXV:SPN)(OTC PINK:SNIPF), a value-added, AI-powered SaaS firm delivering “Advertising and marketing Verified from Advert to Aisle,” in the present day introduced its monetary outcomes for the three months (“This autumn 2025”) and the yr ended December 31, 2025 (“Fiscal 2025”). All outcomes are reported below Worldwide Monetary Reporting Requirements (“IFRS”) and in U.S. {dollars}. A duplicate of the entire audited consolidated monetary statements and Administration’s Dialogue and Evaluation is obtainable on SEDAR+ at http://www.sedarplus.ca.
Fiscal 2025 was a deliberate transition yr for Snipp, marked by a complete model and go-to-market repositioning round AI-powered, purchase-verified advertising and marketing; the execution of multi-year contract renewals and expansions with marquee world manufacturers; the implementation of roughly $1.3 million of annualized run-rate working expense reductions; and the submit year-end closing, , of a CAD $4.5 million senior secured convertible debenture financing led by strategic traders, together with insiders of the Firm. Along with a rising bookings backlog and a steady gross margin, these actions place the Firm for a meaningfully improved EBITDA trajectory in 2026 and a path to EBITDA inflection in 2027.
Convention Name
The Firm will host a convention name for traders on Tuesday, Could 5, 2026 at 10:00 a.m. Jap Time to debate the Firm’s latest monetary outcomes and ahead plans.
Webcast: https://v.ringcentral.com/join/326967294 (Assembly ID 326967294)
Dial-in (United States): +1 650 419 1505
Dial-in (Canada): +1 437 800 0918
Extra worldwide dial-in numbers can be found at https://v.ringcentral.com/teleconference utilizing the identical Assembly ID.
Fiscal 2025 Highlights
(Check with the Non-GAAP Measures, EBITDA, Gross Margin and Bookings Backlog dialogue under.)
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Resilient income with steady margin profile. Income for Fiscal 2025 was $22.0 million in contrast with $22.7 million in 2024, a lower of roughly 3%, reflecting moderated shopper marketing campaign exercise in a transitioning market, partially offset by ongoing renewals and growth of current buyer applications.
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This autumn displays timing of marketing campaign combine. Income for This autumn 2025 was $5.0 million in contrast with $6.7 million in This autumn 2024, primarily reflecting diminished marketing campaign volumes from a small variety of massive shoppers that didn’t repeat short-term applications run within the prior-year interval.
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Gross margin held regular, with This autumn growth. Gross margin was 61% for Fiscal 2025, in keeping with 2024. This autumn 2025 gross margin expanded to 65% from 62% within the prior-year interval, reflecting a better mixture of high-margin platform income and disciplined price controls on campaign-related bills.
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Rising ahead income visibility. Bookings Backlog – the contracted worth of signed buyer agreements that aren’t but acknowledged as income – elevated to $18.3 million at December 31, 2025, from $17.7 million at December 31, 2024, a rise of roughly 3%.
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EBITDA displays transition-year funding. Fiscal 2025 EBITDA was unfavorable $0.8 million in contrast with optimistic $0.7 million in Fiscal 2024. This autumn 2025 EBITDA was unfavorable $0.5 million in contrast with optimistic $0.6 million in This autumn 2024. The year-over-year decline displays decrease income and continued funding within the Firm’s platform and model, partially offset by a significant discount in share-based compensation.
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Stable steadiness sheet, strengthened submit year-end. Money at December 31, 2025 was $3.4 million with accounts receivable of $1.7 million. Subsequent to year-end, the Firm closed a CAD $4.5 million non-brokered personal placement of senior secured convertible debentures led by strategic traders and insiders, to help development initiatives, working capital, and continued funding in AI capabilities.
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$1.3 million of annualized run-rate price actions carried out; additional actions underway. Between October 2025 and the date of this launch, the Firm carried out roughly $1.3 million of annualized run-rate working expense reductions, with further actions deliberate for the second half of 2026 as engineering supply is progressively consolidated into the Firm’s lower-cost India hub.
Strategic and Industrial Highlights
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New model and market positioning. In March 2026, the Firm launched a refreshed model id anchored by the “Advertising and marketing Verified from Advert to Aisle” tagline, reflecting Snipp’s evolution into an AI-powered SaaS platform connecting advertising and marketing funding to verified, SKU-level buy outcomes for the world’s main shopper manufacturers.
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Largest contract in Snipp’s historical past. In March 2026, the Firm secured a US $3.0 million, two-year contract extension with an current marquee shopper within the pet-care sector – the biggest single contract in Snipp’s historical past – increasing a beforehand profitable loyalty program by means of 2027.
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Multi-year renewals and expansions. The Firm executed a US $1.4 million two-year extension with a number one pet-care model, and, subsequent to year-end, entered into a brand new US $1.3 million multi-year settlement extending a serious FMCG shopper relationship by means of September 2028.
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New enterprise wins. In November 2025, the Firm secured a US $576,850 settlement with a multinational meals producer for purchase-based promotional applications, and a US $745,560 contract to construct and handle a brand new professional-focused loyalty program for a world pet-care model.
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Monetary Media Community growth. Subsequent to year-end, Snipp introduced an industry-first partnership with Inmar Intelligence to combine digital grocery incentives into the SnippMEDIA Monetary Media Community (“FMN”), which offers entry to greater than 60 million U.S. banking prospects by means of marquee monetary establishments.
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Business thought management. In March 2026, the Firm launched its 2026 AI Shopper Advertising and marketing Know-how Panorama, a complete {industry} map of the platforms reworking how manufacturers have interaction consumers and drive measurable gross sales, reinforcing Snipp’s positioning on the centre of the AI-powered shopper advertising and marketing ecosystem.
Administration Commentary
“2025 was the yr we intentionally repositioned Snipp round the way forward for advertising and marketing know-how – verified, AI-powered, purchase-anchored, and more and more recurring,” stated Atul Sabharwal, Founder and Chief Govt Officer. “We refreshed our model, signed the biggest contract in our historical past, executed significant multi-year renewals with world manufacturers, eliminated roughly $1.3 million of annualized run-rate price from the enterprise, and strengthened our steadiness sheet with a CAD $4.5 million strategic financing. Our gross margin held regular at 61% for the yr and expanded to 65% within the fourth quarter, our bookings backlog grew to $18.3 million, and our SnippMEDIA Monetary Media Community is being re-platformed to seize a long-duration alternative. We enter 2026 with sharper focus, a stronger contracted income base, a leaner price construction, and a transparent path in the direction of EBITDA inflection in 2027.”
Non-GAAP Measures
Snipp makes use of sure efficiency measures all through this doc that aren’t acknowledged below Canadian usually accepted accounting ideas or IFRS (“GAAP”), together with Gross Margin, EBITDA, and Bookings Backlog. Administration believes that these measures present supplemental monetary info that’s helpful in evaluating the Firm’s operations. Traders ought to be cautioned, nonetheless, that these measures shouldn’t be construed as options to measures decided in accordance with GAAP or IFRS as an indicator of Snipp’s efficiency. The Firm’s methodology of calculating these measures could differ from that of different organizations, and accordingly, these measures is probably not comparable.
EBITDA. Snipp defines earnings earlier than curiosity, taxes, depreciation and amortization (“EBITDA”) as income minus working bills, excluding non-cash working bills consisting of share-based funds, depreciation and amortization. Curiosity and taxes aren’t included within the Firm’s working bills.
Gross Margin. Snipp defines Gross Margin as income much less marketing campaign infrastructure prices.
Bookings Backlog. Snipp defines Bookings Backlog as the entire contracted worth of signed buyer agreements much less income acknowledged so far below these contracts. Bookings translate into income based mostly on IFRS ideas, and Bookings Backlog displays the portion of contracted income anticipated to be acknowledged in future intervals.
EBITDA Reconciliation
(USD)
|
This autumn 2025 |
This autumn 2024 |
FY 2025 |
FY 2024 |
|||||||||||||
|
Working earnings (loss) |
(787,391 |
) |
149,426 |
(2,281,147 |
) |
(1,341,637 |
) |
|||||||||
|
Amortization of intangibles |
301,970 |
267,899 |
1,156,548 |
1,055,100 |
||||||||||||
|
Depreciation of kit |
5,438 |
3,525 |
17,319 |
12,964 |
||||||||||||
|
Share-based funds |
25,115 |
161,778 |
275,830 |
977,067 |
||||||||||||
|
EBITDA |
(454,868 |
) |
582,628 |
(831,450 |
) |
703,494 |
||||||||||
Gross Margin
(USD)
|
This autumn 2025 |
This autumn 2024 |
FY 2025 |
FY 2024 |
|||||||||||||
|
Income |
4,978,650 |
6,665,316 |
22,010,996 |
22,731,706 |
||||||||||||
|
Much less: Marketing campaign infrastructure |
(1,734,239 |
) |
(2,509,241 |
) |
(8,690,646 |
) |
(8,877,210 |
) |
||||||||
|
Gross Margin |
3,244,411 |
4,156,075 |
13,320,350 |
13,854,496 |
||||||||||||
|
Gross Margin % |
65 |
% |
62 |
% |
61 |
% |
61 |
% |
||||||||
About Snipp
Snipp Interactive Inc. (TSXV:SPN)(OTC PINK:SNIPF) is a number one AI-powered know-how supplier within the world loyalty and promotions sector. Snipp helps manufacturers drive actions, show efficiency, and unlock insights throughout shopper and channel advertising and marketing methods by connecting promotions, sweepstakes, on the spot wins, contests, affords, rebates, rewards, loyalty, and media applications on to verified purchases and different model specified actions.
Snipp’s modular platform permits Fortune 500 manufacturers, businesses, and companions to run each short-term and always-on applications at scale, reworking engagement into confirmed outcomes and owned first-party intelligence that powers significant, measurable development. Snipp’s AI-powered receipt and transaction validation capabilities have develop into an {industry} commonplace, enabling correct, retailer-agnostic measurement.
Snipp is headquartered in Vancouver, Canada with a presence throughout the US, Canada, Eire, Europe, and India. Snipp is publicly listed on the TSX Enterprise Alternate in Canada and can also be quoted on the OTC Pink market below the image SNIPF. For extra info, go to Snipp’s web site at http://www.snipp.com and its profile on SEDAR+ at http://www.sedarplus.ca.
For Additional Info, Please Contact
Snipp Interactive Inc.
Malcolm Davidson, Chief Monetary Officer (Interim)
[email protected] | 1-888-99-SNIPP
Cautionary Notice Concerning Ahead-Trying Statements
This press launch comprises forward-looking statements that contain dangers and uncertainties which can trigger precise outcomes to vary materially. When used on this doc, the phrases “could,” “would,” “may,” “will,” “intend,” “plan,” “anticipate,” “consider,” “estimate,” “anticipate,” and comparable expressions are supposed to determine forward-looking statements. Ahead-looking statements on this launch embrace, with out limitation, statements concerning the Firm’s expectations for income and EBITDA trajectory in 2026 and 2027; the anticipated advantages and timing of cost-control measures; the growth and re-platforming of the SnippMEDIA Monetary Media Community; the anticipated conversion of bookings backlog into acknowledged income; and the Firm’s strategic and industrial plans. Such statements replicate the Firm’s present views with respect to future occasions and are topic to identified and unknown dangers, uncertainties, and different elements that might trigger precise outcomes to vary materially from these expressed or implied, together with these elements mentioned in filings made by the Firm with the Canadian securities regulatory authorities. There could be no assurance that the anticipated price financial savings, EBITDA enhancements, contract conversions, or development initiatives will likely be realized within the quantities or on the timelines described. The Firm doesn’t intend, and assumes no obligation, to replace these forward-looking statements, besides as required by legislation. Readers are cautioned to not place undue reliance on such statements.
Neither the TSX Enterprise Alternate nor its Regulation Companies Supplier (as that time period is outlined within the insurance policies of the TSX Enterprise Alternate) accepts accountability for the adequacy or accuracy of this launch.
Copyright Snipp Interactive Inc. All rights reserved. All different logos and commerce names are the property of their respective homeowners.
SOURCE: Snipp Interactive Inc.
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